In a progressively competitive and globalized world, a child’s education is becoming increasingly important to their parents. It is no wonder then that the supplemental education market in the U.S. has in recent years become a multibillion-dollar industry. This phenomenon does not seem to be abating anytime soon considering that more and more parents are turning to education franchises to help their children with learning due to the repeated disruptions to schooling in the age of COVID-19. With so many players in the market right now, how do top education franchisees go about capitalizing on this demand to differentiate themselves from their competitors?
Read on to find out more about how JEI Learning Center, which has been in business for more than four decades, has managed to maintain its reputation as one of the leading global education franchise brands.
Know What Subjects are in Demand
Mathematics is one of the most fundamental subjects in school. However, figures from the National Assessment of Educational Procurement (NAEP) reveal that two in three elementary and secondary school students in the U.S. have below average proficiency levels in the subject. This damning statistic is further supported by the findings of the 2018 OECD Program for International Student Assessment (PISA) in which American students scored lower than the OECD average in mathematics. The general weakness in mathematics amongst American students is one which JEI Learning Center is aware of. Our JEI Math program makes use of the JEI Self-Learning MethodⓇ, which specifically tailors the process of teaching and learning to an individual student’s ability.
More is Not Necessarily Better
New entrants into the market might be tempted to have as many students in one class as possible to maximize profits. This, however, would be more damaging than beneficial in the long run. Studies have repeatedly shown that there is a correlation between smaller class sizes and higher student achievement, with the latter playing an important role in customer retention. Additionally, customers who are satisfied with the improvement in their grades are more likely to recommend your services to their friends and family. At JEI Learning Center, we pride ourselves on our low student-teacher ratio, with a maximum of five students to one instructor to ensure that each student receives sufficient individual attention.
A Successful Franchisee-Franchisor Relationship
A successful relationship between franchisee and franchisor is the backbone of every successful education franchise. This is clearly evident at JEI Learning Center. We offer low costs and great benefits to all our franchisees through the JEI Advantage. For instance, our royalty rates are the lowest in the entire supplemental education industry, which enhances the profitability potential of our franchisees. We also offer multiple programs in Math and English. The variety of options available means that franchisees will benefit from a high enrollment rate. Lastly, we allow our franchisees to own and operate multiple centers in multiple locations, and we will provide all centers with support through, but not limited to, center visits, monthly and annual meetings, and marketing campaigns.
If you are interested in becoming a JEI franchisee, get started now!
